iPhone X first look Specification for iPhone 8


Packed with Innovative Features Including a Super Retina Display, TrueDepth Camera System, Face ID and A11 Bionic Chip with Neural Engine
Cupertino, California — Apple today announced iPhone X, the future of the smartphone, in a gorgeous all-glass design with a beautiful 5.8-inch Super Retina display, A11 Bionic chip, wireless charging and an improved rear camera with dual optical image stabilization. iPhone X delivers an innovative and secure new way for customers to unlock, authenticate and pay using Face ID, enabled by the new TrueDepth camera. iPhone X will be available for pre-order beginning Friday, October 27 in more than 55 countries and territories, and in stores beginning Friday, November 3.


The device is the display on iPhone X, featuring the first OLED screen that rises to the standards of iPhone.
“For more than a decade, our intention has been to create an iPhone that is all display. The iPhone X is the realization of that vision,” said Jony Ive, Apple’s chief design officer. “With the introduction of iPhone ten years ago, we revolutionized the mobile phone with Multi-Touch. iPhone X marks a new era for iPhone — one in which the device disappears into the experience.”


The all-glass front and back on iPhone X feature the most durable glass ever in a smartphone in two beautiful colors, silver and space gray.
“iPhone X is the future of the smartphone. It is packed with incredible new technologies, like the innovative TrueDepth camera system, beautiful Super Retina display and super fast A11 Bionic chip with neural engine," said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPhone X enables fluid new user experiences — from unlocking your iPhone with Face ID, to playing immersive AR games, to sharing Animoji in Messages — it is the beginning of the next ten years for iPhone.”
Gorgeous All-Screen Design

The Super Retina display employs new techniques and technology to precisely follow the curves of the design, all the way to the elegantly rounded corners.
iPhone X introduces a revolutionary design with a stunning all-screen display that precisely follows the curve of the device, clear to the elegantly rounded corners. The all-glass front and back feature the most durable glass ever in a smartphone in silver or space gray, while a highly polished, surgical-grade stainless steel band seamlessly wraps around and reinforces iPhone X. A seven-layer color process allows for precise color hues and opacity on the glass finish, and a reflective optical layer enhances the rich colors, making the design as elegant as it is durable, while maintaining water and dust resistance.1

iPhone X is as elegant as it is durable while maintaining water and dust resistance.
Remarkable Super Retina Display
The beautiful 5.8-inch Super Retina display2 is the first OLED panel that rises to the standards of iPhone, with stunning colors, true blacks, a million-to-one contrast ratio and wide color support with the best system-wide color management in a smartphone. The HDR display supports Dolby Vision and HDR10, which together make photo and video content look even more amazing. The addition of True Tone dynamically adjusts the white balance of the display to match the surrounding light for a more natural, paper-like viewing experience.

Using the TrueDepth camera, iPhone X brings emoji to life in a fun new way with Animoji.
Introducing A11 Bionic
A11 Bionic, the most powerful and smartest chip ever in a smartphone, features a six-core CPU design with two performance cores that are 25 percent faster and four efficiency cores that are 70 percent faster than the A10 Fusion, offering industry-leading performance and energy efficiency. A new, second-generation performance controller can harness all six cores


simultaneously, delivering up to 70 percent greater performance for multi-threaded workloads, giving customers more power while lasting two hours longer than iPhone 7. A11 Bionic also integrates an Apple-designed GPU with a three-core design that delivers up to 30 percent faster graphics performance than the previous generation. All this power enables incredible new machine learning, AR apps and immersive 3D games. 

Facebook Announces New Ways to Enjoy Memories with Friends

People come to Facebook to experience, share and talk about some of the most important moments happening in their lives, communities and around the world. Many of these moments are reminiscing past memories and moments between friends.

Since launching On This Day more than two years ago, we’ve learned that there are many different types of memories and moments that people enjoy revisiting and celebrating, which is why we are excited to share that we’ve added two new ways for people to relive meaningful memories and celebrate special moments on Facebook.
Recapping Your Memories
We’ve launched a new experience that packages your recent memories in a delightful way for you to enjoy and share. For related recent memories, we will bundle them into a monthly or seasonal memory recap story. Like On This Day, these memory recap stories will show up in News Feed and are shareable.
Celebrate Your Friendships
We’re launching a new way to celebrate the actions that connect you and your community on Facebook. There are two types of moments where you may see these celebratory messages – when you make a notable number of friends on Facebook, and when your friends have liked your posts. We plan to launch more messages like this in the next few months. Additionally, these messages are currently only shown to you, but will become sharable in the near future.
Updates to On This Day and Memory Preferences
We’ve received input from people over the past two years and have worked to improve On This Day, such as making controls and preferences easier to access. On This Day is one of Facebook’s most popular experiences and we’re excited that this feature is now available to everyone on Facebook.
Finally, we know that occasionally there are some memories that may spark negative feelings that you would rather avoid. We’ve invested a lot in developing ways to filter content that will select photos we believe may be the most relevant and enjoyable to you.
We know how much people cherish their friendships and memories, which is why we approach these experiences with sensitivity and care. Our goal is to create a supportive environment that allows you to express your feelings and connect with what matters to you and your community.

Celebrating a Birthday? Now You Can Make It Even More Meaningful

People come to Facebook to send well-wishes and celebrate birthdays with friends. In fact, every day more than 45 million people give birthday wishes on Facebook, which is why it’s important to us to ensure you can celebrate the way you want to.

We’re excited to announce two new birthday experiences that we hope will make birthdays even more meaningful while you’re celebrating on Facebook.
Giving Back On Your Birthday
People often dedicate their birthday to support a cause, and we’ve seen people using Facebook to raise money for causes they care about. For those in the US, we’re now making it easier to do this by giving you the opportunity to create a fundraiser for your birthday directly on Facebook.
Two weeks before your birthday, you’ll see a message from Facebook in your News Feed giving you the option to create a fundraiser for your birthday. You can create a fundraiser for any of the 750,000 US nonprofits available for fundraising on Facebook. Your friends will receive a notification inviting them to support your cause in honor of your special day.
Wish Your Best Friends Happy Birthday With a Video
We wanted to make birthdays even more special by giving people the opportunity to share a birthday wish with a close friend on their special day, which is why we’ve introduced shareable birthday videos made especially for you and your close friends.
These videos will be shown to you on the day of a close friend’s birthday, and like our other personalized videos, we created these videos because we wanted to make the birthday experience on Facebook even more fun for the special relationships in your life.
Birthdays have always been a part of Facebook, and we hope to continue providing you with a variety of experiences that make celebrating on the platform fun and meaningful for you and your friends.

Introducing Watch, a New Platform For Shows On Facebook

Watching video on Facebook has the incredible power to connect people, spark conversation, and foster community. On Facebook, videos are discovered through friends and bring communities together. 

As more and more people enjoy this experience, we’ve learned that people like the serendipity of discovering videos in News Feed, but they also want a dedicated place they can go to watch videos. That’s why last year we launched the Video tab in the US, which offered a predictable place to find videos on Facebook. Now we want to make it even easier to catch up with shows you love.

Introducing Watch

We’re introducing Watch, a new platform for shows on Facebook. Watch will be available on mobile, on desktop and laptop, and in our TV apps. Shows are made up of episodes — live or recorded — and follow a theme or storyline. To help you keep up with the shows you follow, Watch has a Watchlist so you never miss out on the latest episodes.
Watch is personalized to help you discover new shows, organized around what your friends and communities are watching. For example, you’ll find sections like “Most Talked About,” which highlights shows that spark conversation, “What’s Making People Laugh,” which includes shows where many people have used the Haha reaction, and “What Friends Are Watching,” which helps you connect with friends about shows they too are following.
We’ve learned from Facebook Live that people’s comments and reactions to a video are often as much a part of the experience as the video itself. So when you watch a show, you can see comments and connect with friends and other viewers while watching, or participate in a dedicated Facebook Group for the show.

A Platform for Shows

Watch is a platform for all creators and publishers to find an audience, build a community of passionate fans, and earn money for their work. We think a wide variety of Facebook shows can be successful, particularly:
  • Shows that engage fans and community. Nas Daily publishes a daily show where he makes videos together with his fans from around the world. The Watchlist makes it easy for fans to catch every day’s new episode.
  • Live shows that connect directly with fans. Gabby Bernstein, a New York Times bestselling author, motivational speaker, and life coach, uses a combination of recorded and live episodes to connect with her fans and answer questions in real time.
  • Shows that follow a narrative arc or have a consistent theme. Tastemade’s Kitchen Little is a funny show about kids who watch a how-to video of a recipe, then instruct professional chefs on how to make it. Each episode features a new child, a new chef, and a new recipe. Unsurprisingly, the food doesn’t always turn out as expected.
  • Live events that bring communities together. Major League Baseball is broadcasting a game a week on Facebook, enabling people to watch live baseball while connecting with friends and fellow fans on the platform.
We think Watch will be home to a wide range of shows, from reality to comedy to live sports. To help inspire creators and seed the ecosystem, we’ve also funded some shows that are examples of community-oriented and episodic video series. For example, Returning the Favor is a series hosted by Mike Rowe where he finds people doing something extraordinary for their community, tells the world about it, and in turn does something extraordinary for them. Candidates are nominated by Mike’s fans on Facebook.
We’re excited to see how creators and publishers use shows to connect with their fans and community. You can learn more about making shows on our Media blog.
We’ll be introducing Watch to a limited group of people in the US and plan to bring the experience to more people soon. Similarly, we’ll be opening up Shows to a limited group of creators and plan to roll out to all soon.

News Feed FYI: Addressing Cloaking So People See More Authentic Posts

We are always working to combat the spread of misinformation and the financially-motivated bad actors who create misleading experiences for people. Today we’re sharing additional steps we’ve taken to remove even more of them from Facebook, so that what people see after clicking an ad or post matches their expectations.

Some of the worst offenders use a technique known as “cloaking” to circumvent Facebook’s review processes and show content to people that violates Facebook’s Community Standards and Advertising Policies. Here, these bad actors disguise the true destination of an ad or post, or the real content of the destination page, in order to bypass Facebook’s review processes. For example, they will set up web pages so that when a Facebook reviewer clicks a link to check whether it’s consistent with our policies, they are taken to a different web page than when someone using the Facebook app clicks that same link. Cloaked destination pages, which frequently include diet pills, pornography and muscle building scams, create negative and disruptive experiences for people.

Since cloaking exists across many of today’s digital platforms, we will also be collaborating closely with other companies in the industry to find new ways to combat it and punish bad actors. Over the past few months we have been ramping up our enforcement across ads, posts and Pages, and have strengthened our policies to explicitly call out this practice. We will ban advertisers or Pages found to be cloaking from the platform.
How We Identify Cloaking
We are utilizing artificial intelligence and have expanded our human review processes to help us identify, capture, and verify cloaking. We can now better observe differences in the type of content served to people using our apps compared to our own internal systems.
In the past few months these new steps have resulted in us taking down thousands of these offenders and disrupting their economic incentives for misleading people.
How Will This Impact My Page?
We see cloaking as deliberate and deceptive, and will not tolerate it on Facebook. We will remove Pages that engage in cloaking. Otherwise Pages should not see changes to their referral traffic.

World Emoji Day: ‘The Emoji Movie’ sets record after hundreds dress up as the popular smileys

To celebrate World Emoji Day and the upcoming release of ‘The Emoji Movie’, Sony Pictures organised a Guinness World Records attempt for the Largest gathering of people dressed as emoji faces (multiple venues).
An incredible 531 fans donned yellow emoji costumes at simultaneous events across Dubai, Moscow, London, Dublin and Sao Paulo.

The new record was confirmed by Guinness World Records today.
GWR judge Jack Brockbank commented: “We are incredibly impressed by the level of coordination and timing required to pull off this global record attempt – and it all happened simultaneously!  It’s official—this is a fantastic achievement!”
Josh Greenstein, President of Worldwide Marketing and Distribution for Sony Pictures Entertainment, was thrilled with the attempt’s success: “Achieving a Guinness World Records title is a testament to the enormous worldwide appeal of emojis.  It’s great to see so many people getting excited for the worldwide release of ‘The Emoji Movie.’”
Sao Paulo, Brazil
Sao Paulo, Brazil

Here are a few more emoji-themed Guinness World Records titles certain to make you look like the ‘Face with Tears of Joy’ emoji:

Most popular emoji (current)

According to a joint study by the University of Michigan (USA) and the University of Peking (China), published in the International Journal of UbiComp in Sep 2016, the most used emoji is “Face with Tears of Joy” (aka “LOL Emoji” or “Laughing Emoji”). Of the 427 million messages examined – from 212 countries or regions – this symbol comprised 15.4% of all emoji selected through the Kika Emoji Keyboard app.


First digital emoticon

The first smiley using keyboard commands was typed by Scott Fahlman (USA, right) of Carnegie Mellon University in Pittsburgh, USA, on 19 Sep 1982. He proposed the use of :-) and :-( in emails to signify the emotional context of a message. The first emoji, meanwhile, which comprise mini faces or objects, were developed by Shigetaka Kurita (JPN) in 1998–99 while devising an early web platform for phones. He was inspired by manga and weather-forecast icons.

Largest human smiley

To celebrate its ninth anniversary, food and drinks company Alliance In Motion Global Inc. (Philippines) put on a very happy face… The supersized smiley, comprised of 8,018 people, gathered in Manila’s Luneta Park in the Philippines on 30 May 2015.
Largest human smiley

Longest novel translated into emoji

Data engineer Fred Benenson (USA) set up a Kickstarter project to translate the 10,000 or so lines in the 1851 classic novel Moby‑Dick, by Herman Melville, into pictograms. The volume, entitled Emoji Dick, was completed in 2010 and has since been added to the US Library of Congress – the first such book to achieve this.

Most confusing emoji

According to a study published by the University of Minnesota in April 2016, Microsoft’s "smiling face with open mouth and tightly closed eyes" was ranked as the world’s most confusing emoji, with interpretations ranging from euphoric laughter to extreme pain. PhD students from the university’s GroupLens lab – which examines social technologies – devised a 10-point emotional scale, ranging from -5 to +5, on which volunteers participating in the study could rank a range of different emojis. This particular emoji was rated positively by half of the participants, while the other half rated it negatively – giving an overall spread of 4.4 points, the biggest gap of any emoji studied.

World Emoji Day



World Emoji Day is an unofficial holiday celebrated on July 17.The day is deemed a "global celebration of emoji"  and is primarily celebrated online. Celebrated annually since 2014, NBC reported that the day was Twitter's top trending item on July 17 in 2015.
World Emoji Day is "the brainchild of Jeremy Burge"[6] according to CNBC who stated that "London-based founder of Emojipedia created it" in 2014.[7]
The New York Times reported that Burge created this on July 17 "based on the way the calendar emoji is shown on iPhones".[8] For the first World Emoji Day, Burge told The Independent "there were no formal plans put in place"[9] other than choosing the date.
Google changed the appearance of Unicode character U+1F4C5 📅 CALENDAR[10] to display July 17 on Android, Gmail and Hangouts products in 2016
Emojis have pretty much evolved into characters for a new millennial language. All iPads, iPhones and Android devices come equipped with an emoji keyboard; the Oxford English Dictionary chose the face-with-tears-of-joy emoji as it’s “word” of the year in 2015 and there’s even a World Emoji Day, every July 17 - a day that encourages you to use every emoji possible on your social media accounts.
Abdullah Rothman, an Abu Dhabi-based psychologist from the United States, believes that emojis really caught on out of a need to include emotions in SMS and text messages, which have become the norm in communication.
“People are recognising the need to be a bit deeper or have a more nuanced aspect to communication and involve emotions, so emojis are this iconic language that is able to do that,” says Rothman. “There is a need for us to reconnect with emotions, but because we are so detached and awkward, we do it in this almost reactionary and almost immature way by relying on emojis.”
Interestingly enough, emojis can limit misinterpretation in text messaging, says Rothman, because without them, a message might appear void of emotion.
Muhammad Muneeb Khan, a geologist from Pakistan who works in Abu Dhabi, relies on emojis to convey emotion toward his fiancée. 
“They have become even more expressive than words,” says the 31-year-old. “It becomes easy when chatting with my fiancée to send her a heart and she understands how I feel about her.”
We live in a day and age where emoji use has become “imperative” across all ages and backgrounds, says Khan. “They have become a standard part of communication, because naturally everyone would prefer to express themselves in better way, briefly, effectively and clearly. Emojis do all of that.”
The little icons are particularly useful in conveying sarcasm, says Sarah Casey from the United States . Casey, 33, is moving to Abu Dhabi this summer, and has been learning about the city through various Facebook groups, and using emojis left, right and centre.
“Sarcasm, something I'm fluent in, is hard to grasp without emojis,” she says. “Sometimes, emojis can sum up an emotion far better than words.” She maintains that emojis save time and effort: "Emojis are less time-consuming than typing, without losing the intent."
When it comes to saving time, Sheba Elamkootil Nair, from India, is a case in point. The 39-year-old online equity trader says she’s “really big on emojis”.
“They are such a great boon to modern-day conversation, and can convey what language cannot.” The way Nair sees it, emojis are a fitting visual language for today’s “visual age”, and they’re a quick way to get your point across when time is a luxury.
“Emojis are easier, shorter. Instead of typing out the whole gamut of words to convey emotions that a particular text might have me feeling, I can now just make do with a bunch of emojis. How cool is that?" says Nair.
Dr Sarah Rasmi, a Dubai-based psychologist from Canada and a social psychology professor at the United Arab Emirates University, says emojis have become mainstream, and “when something becomes so mainstream, people start to implement it in daily life because of conformity.
“Emojis are playful, colourful, vibrant and constantly changing,” she says. “They just lighten the mood. If you want to say something that’s a bit harsh, and you use an emoji, it can soften the blow, or if you’re saying something embarrassing, use the monkey or one of those that connote shyness.”
What emojis are able to do for people, says Rasmi, is help them to put themselves out there more than they normally would, especially if they find it difficult to express themselves.
“When you need it, there’s a perfect picture for it, or a perfect series of pictures, and it facilitates communication in a lot of ways,” she says.
Kat Alvez from the Philippines, who works in real estate in Abu Dhabi, agrees that communication is easier. She uses emojis to stress a point or express her feelings. She believes emojis can make one appear a certain way or convey a certain personality - the person using them appears friendly, competent, fun-loving, humorous, emotional even.
“I use a lot of emojis in all my chats, posts and everything else. It's the quickest way to express what exactly you're feeling,” she says.
Still, there are drawbacks to relying on the little communicative icons, cautions Rasmi. Face-to-face communication relies on both verbal and non-verbal cues, with everything from body language, posture and facial expression helping to convey meaning. “Now that we have a lot of emojis to play with,” says Rasmi, “we will begin lacking the skills and cues to interpret what a person means when they are speaking to you.”
Still, there’s no question that emojis can both save time and make one appear bolder than he or she really is, points out Rasmi. And they just make the user, and the receiver, feel good, as Krishna Subramanian, 34, a senior contracts manager for a cost management consultancy on the Fairmont hotel project in Abu Dhabi, put it.
The Indian is spending the summer alone while his wife visits her family in Muscat. “Though we video-call regularly,” says Subramanian, “her messages with lots of emojis make me feel refreshed.”
“With the variety of emojis available now, an imaginative and creative person can even chat using only emojis,” he says. “A message with well-placed emojis from your spouse or loved ones can make the message extra special.”

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الثلاثاء، 12 سبتمبر 2017

iPhone X first look Specification for iPhone 8


Packed with Innovative Features Including a Super Retina Display, TrueDepth Camera System, Face ID and A11 Bionic Chip with Neural Engine
Cupertino, California — Apple today announced iPhone X, the future of the smartphone, in a gorgeous all-glass design with a beautiful 5.8-inch Super Retina display, A11 Bionic chip, wireless charging and an improved rear camera with dual optical image stabilization. iPhone X delivers an innovative and secure new way for customers to unlock, authenticate and pay using Face ID, enabled by the new TrueDepth camera. iPhone X will be available for pre-order beginning Friday, October 27 in more than 55 countries and territories, and in stores beginning Friday, November 3.


The device is the display on iPhone X, featuring the first OLED screen that rises to the standards of iPhone.
“For more than a decade, our intention has been to create an iPhone that is all display. The iPhone X is the realization of that vision,” said Jony Ive, Apple’s chief design officer. “With the introduction of iPhone ten years ago, we revolutionized the mobile phone with Multi-Touch. iPhone X marks a new era for iPhone — one in which the device disappears into the experience.”


The all-glass front and back on iPhone X feature the most durable glass ever in a smartphone in two beautiful colors, silver and space gray.
“iPhone X is the future of the smartphone. It is packed with incredible new technologies, like the innovative TrueDepth camera system, beautiful Super Retina display and super fast A11 Bionic chip with neural engine," said Philip Schiller, Apple’s senior vice president of Worldwide Marketing. “iPhone X enables fluid new user experiences — from unlocking your iPhone with Face ID, to playing immersive AR games, to sharing Animoji in Messages — it is the beginning of the next ten years for iPhone.”
Gorgeous All-Screen Design

The Super Retina display employs new techniques and technology to precisely follow the curves of the design, all the way to the elegantly rounded corners.
iPhone X introduces a revolutionary design with a stunning all-screen display that precisely follows the curve of the device, clear to the elegantly rounded corners. The all-glass front and back feature the most durable glass ever in a smartphone in silver or space gray, while a highly polished, surgical-grade stainless steel band seamlessly wraps around and reinforces iPhone X. A seven-layer color process allows for precise color hues and opacity on the glass finish, and a reflective optical layer enhances the rich colors, making the design as elegant as it is durable, while maintaining water and dust resistance.1

iPhone X is as elegant as it is durable while maintaining water and dust resistance.
Remarkable Super Retina Display
The beautiful 5.8-inch Super Retina display2 is the first OLED panel that rises to the standards of iPhone, with stunning colors, true blacks, a million-to-one contrast ratio and wide color support with the best system-wide color management in a smartphone. The HDR display supports Dolby Vision and HDR10, which together make photo and video content look even more amazing. The addition of True Tone dynamically adjusts the white balance of the display to match the surrounding light for a more natural, paper-like viewing experience.

Using the TrueDepth camera, iPhone X brings emoji to life in a fun new way with Animoji.
Introducing A11 Bionic
A11 Bionic, the most powerful and smartest chip ever in a smartphone, features a six-core CPU design with two performance cores that are 25 percent faster and four efficiency cores that are 70 percent faster than the A10 Fusion, offering industry-leading performance and energy efficiency. A new, second-generation performance controller can harness all six cores


simultaneously, delivering up to 70 percent greater performance for multi-threaded workloads, giving customers more power while lasting two hours longer than iPhone 7. A11 Bionic also integrates an Apple-designed GPU with a three-core design that delivers up to 30 percent faster graphics performance than the previous generation. All this power enables incredible new machine learning, AR apps and immersive 3D games. 

السبت، 2 سبتمبر 2017

Facebook Announces New Ways to Enjoy Memories with Friends

People come to Facebook to experience, share and talk about some of the most important moments happening in their lives, communities and around the world. Many of these moments are reminiscing past memories and moments between friends.

Since launching On This Day more than two years ago, we’ve learned that there are many different types of memories and moments that people enjoy revisiting and celebrating, which is why we are excited to share that we’ve added two new ways for people to relive meaningful memories and celebrate special moments on Facebook.
Recapping Your Memories
We’ve launched a new experience that packages your recent memories in a delightful way for you to enjoy and share. For related recent memories, we will bundle them into a monthly or seasonal memory recap story. Like On This Day, these memory recap stories will show up in News Feed and are shareable.
Celebrate Your Friendships
We’re launching a new way to celebrate the actions that connect you and your community on Facebook. There are two types of moments where you may see these celebratory messages – when you make a notable number of friends on Facebook, and when your friends have liked your posts. We plan to launch more messages like this in the next few months. Additionally, these messages are currently only shown to you, but will become sharable in the near future.
Updates to On This Day and Memory Preferences
We’ve received input from people over the past two years and have worked to improve On This Day, such as making controls and preferences easier to access. On This Day is one of Facebook’s most popular experiences and we’re excited that this feature is now available to everyone on Facebook.
Finally, we know that occasionally there are some memories that may spark negative feelings that you would rather avoid. We’ve invested a lot in developing ways to filter content that will select photos we believe may be the most relevant and enjoyable to you.
We know how much people cherish their friendships and memories, which is why we approach these experiences with sensitivity and care. Our goal is to create a supportive environment that allows you to express your feelings and connect with what matters to you and your community.

الخميس، 17 أغسطس 2017

Celebrating a Birthday? Now You Can Make It Even More Meaningful

People come to Facebook to send well-wishes and celebrate birthdays with friends. In fact, every day more than 45 million people give birthday wishes on Facebook, which is why it’s important to us to ensure you can celebrate the way you want to.

We’re excited to announce two new birthday experiences that we hope will make birthdays even more meaningful while you’re celebrating on Facebook.
Giving Back On Your Birthday
People often dedicate their birthday to support a cause, and we’ve seen people using Facebook to raise money for causes they care about. For those in the US, we’re now making it easier to do this by giving you the opportunity to create a fundraiser for your birthday directly on Facebook.
Two weeks before your birthday, you’ll see a message from Facebook in your News Feed giving you the option to create a fundraiser for your birthday. You can create a fundraiser for any of the 750,000 US nonprofits available for fundraising on Facebook. Your friends will receive a notification inviting them to support your cause in honor of your special day.
Wish Your Best Friends Happy Birthday With a Video
We wanted to make birthdays even more special by giving people the opportunity to share a birthday wish with a close friend on their special day, which is why we’ve introduced shareable birthday videos made especially for you and your close friends.
These videos will be shown to you on the day of a close friend’s birthday, and like our other personalized videos, we created these videos because we wanted to make the birthday experience on Facebook even more fun for the special relationships in your life.
Birthdays have always been a part of Facebook, and we hope to continue providing you with a variety of experiences that make celebrating on the platform fun and meaningful for you and your friends.

السبت، 12 أغسطس 2017

Introducing Watch, a New Platform For Shows On Facebook

Watching video on Facebook has the incredible power to connect people, spark conversation, and foster community. On Facebook, videos are discovered through friends and bring communities together. 

As more and more people enjoy this experience, we’ve learned that people like the serendipity of discovering videos in News Feed, but they also want a dedicated place they can go to watch videos. That’s why last year we launched the Video tab in the US, which offered a predictable place to find videos on Facebook. Now we want to make it even easier to catch up with shows you love.

Introducing Watch

We’re introducing Watch, a new platform for shows on Facebook. Watch will be available on mobile, on desktop and laptop, and in our TV apps. Shows are made up of episodes — live or recorded — and follow a theme or storyline. To help you keep up with the shows you follow, Watch has a Watchlist so you never miss out on the latest episodes.
Watch is personalized to help you discover new shows, organized around what your friends and communities are watching. For example, you’ll find sections like “Most Talked About,” which highlights shows that spark conversation, “What’s Making People Laugh,” which includes shows where many people have used the Haha reaction, and “What Friends Are Watching,” which helps you connect with friends about shows they too are following.
We’ve learned from Facebook Live that people’s comments and reactions to a video are often as much a part of the experience as the video itself. So when you watch a show, you can see comments and connect with friends and other viewers while watching, or participate in a dedicated Facebook Group for the show.

A Platform for Shows

Watch is a platform for all creators and publishers to find an audience, build a community of passionate fans, and earn money for their work. We think a wide variety of Facebook shows can be successful, particularly:
  • Shows that engage fans and community. Nas Daily publishes a daily show where he makes videos together with his fans from around the world. The Watchlist makes it easy for fans to catch every day’s new episode.
  • Live shows that connect directly with fans. Gabby Bernstein, a New York Times bestselling author, motivational speaker, and life coach, uses a combination of recorded and live episodes to connect with her fans and answer questions in real time.
  • Shows that follow a narrative arc or have a consistent theme. Tastemade’s Kitchen Little is a funny show about kids who watch a how-to video of a recipe, then instruct professional chefs on how to make it. Each episode features a new child, a new chef, and a new recipe. Unsurprisingly, the food doesn’t always turn out as expected.
  • Live events that bring communities together. Major League Baseball is broadcasting a game a week on Facebook, enabling people to watch live baseball while connecting with friends and fellow fans on the platform.
We think Watch will be home to a wide range of shows, from reality to comedy to live sports. To help inspire creators and seed the ecosystem, we’ve also funded some shows that are examples of community-oriented and episodic video series. For example, Returning the Favor is a series hosted by Mike Rowe where he finds people doing something extraordinary for their community, tells the world about it, and in turn does something extraordinary for them. Candidates are nominated by Mike’s fans on Facebook.
We’re excited to see how creators and publishers use shows to connect with their fans and community. You can learn more about making shows on our Media blog.
We’ll be introducing Watch to a limited group of people in the US and plan to bring the experience to more people soon. Similarly, we’ll be opening up Shows to a limited group of creators and plan to roll out to all soon.

News Feed FYI: Addressing Cloaking So People See More Authentic Posts

We are always working to combat the spread of misinformation and the financially-motivated bad actors who create misleading experiences for people. Today we’re sharing additional steps we’ve taken to remove even more of them from Facebook, so that what people see after clicking an ad or post matches their expectations.

Some of the worst offenders use a technique known as “cloaking” to circumvent Facebook’s review processes and show content to people that violates Facebook’s Community Standards and Advertising Policies. Here, these bad actors disguise the true destination of an ad or post, or the real content of the destination page, in order to bypass Facebook’s review processes. For example, they will set up web pages so that when a Facebook reviewer clicks a link to check whether it’s consistent with our policies, they are taken to a different web page than when someone using the Facebook app clicks that same link. Cloaked destination pages, which frequently include diet pills, pornography and muscle building scams, create negative and disruptive experiences for people.

Since cloaking exists across many of today’s digital platforms, we will also be collaborating closely with other companies in the industry to find new ways to combat it and punish bad actors. Over the past few months we have been ramping up our enforcement across ads, posts and Pages, and have strengthened our policies to explicitly call out this practice. We will ban advertisers or Pages found to be cloaking from the platform.
How We Identify Cloaking
We are utilizing artificial intelligence and have expanded our human review processes to help us identify, capture, and verify cloaking. We can now better observe differences in the type of content served to people using our apps compared to our own internal systems.
In the past few months these new steps have resulted in us taking down thousands of these offenders and disrupting their economic incentives for misleading people.
How Will This Impact My Page?
We see cloaking as deliberate and deceptive, and will not tolerate it on Facebook. We will remove Pages that engage in cloaking. Otherwise Pages should not see changes to their referral traffic.

الاثنين، 17 يوليو 2017

World Emoji Day: ‘The Emoji Movie’ sets record after hundreds dress up as the popular smileys

To celebrate World Emoji Day and the upcoming release of ‘The Emoji Movie’, Sony Pictures organised a Guinness World Records attempt for the Largest gathering of people dressed as emoji faces (multiple venues).
An incredible 531 fans donned yellow emoji costumes at simultaneous events across Dubai, Moscow, London, Dublin and Sao Paulo.

The new record was confirmed by Guinness World Records today.
GWR judge Jack Brockbank commented: “We are incredibly impressed by the level of coordination and timing required to pull off this global record attempt – and it all happened simultaneously!  It’s official—this is a fantastic achievement!”
Josh Greenstein, President of Worldwide Marketing and Distribution for Sony Pictures Entertainment, was thrilled with the attempt’s success: “Achieving a Guinness World Records title is a testament to the enormous worldwide appeal of emojis.  It’s great to see so many people getting excited for the worldwide release of ‘The Emoji Movie.’”
Sao Paulo, Brazil
Sao Paulo, Brazil

Here are a few more emoji-themed Guinness World Records titles certain to make you look like the ‘Face with Tears of Joy’ emoji:

Most popular emoji (current)

According to a joint study by the University of Michigan (USA) and the University of Peking (China), published in the International Journal of UbiComp in Sep 2016, the most used emoji is “Face with Tears of Joy” (aka “LOL Emoji” or “Laughing Emoji”). Of the 427 million messages examined – from 212 countries or regions – this symbol comprised 15.4% of all emoji selected through the Kika Emoji Keyboard app.


First digital emoticon

The first smiley using keyboard commands was typed by Scott Fahlman (USA, right) of Carnegie Mellon University in Pittsburgh, USA, on 19 Sep 1982. He proposed the use of :-) and :-( in emails to signify the emotional context of a message. The first emoji, meanwhile, which comprise mini faces or objects, were developed by Shigetaka Kurita (JPN) in 1998–99 while devising an early web platform for phones. He was inspired by manga and weather-forecast icons.

Largest human smiley

To celebrate its ninth anniversary, food and drinks company Alliance In Motion Global Inc. (Philippines) put on a very happy face… The supersized smiley, comprised of 8,018 people, gathered in Manila’s Luneta Park in the Philippines on 30 May 2015.
Largest human smiley

Longest novel translated into emoji

Data engineer Fred Benenson (USA) set up a Kickstarter project to translate the 10,000 or so lines in the 1851 classic novel Moby‑Dick, by Herman Melville, into pictograms. The volume, entitled Emoji Dick, was completed in 2010 and has since been added to the US Library of Congress – the first such book to achieve this.

Most confusing emoji

According to a study published by the University of Minnesota in April 2016, Microsoft’s "smiling face with open mouth and tightly closed eyes" was ranked as the world’s most confusing emoji, with interpretations ranging from euphoric laughter to extreme pain. PhD students from the university’s GroupLens lab – which examines social technologies – devised a 10-point emotional scale, ranging from -5 to +5, on which volunteers participating in the study could rank a range of different emojis. This particular emoji was rated positively by half of the participants, while the other half rated it negatively – giving an overall spread of 4.4 points, the biggest gap of any emoji studied.

World Emoji Day



World Emoji Day is an unofficial holiday celebrated on July 17.The day is deemed a "global celebration of emoji"  and is primarily celebrated online. Celebrated annually since 2014, NBC reported that the day was Twitter's top trending item on July 17 in 2015.
World Emoji Day is "the brainchild of Jeremy Burge"[6] according to CNBC who stated that "London-based founder of Emojipedia created it" in 2014.[7]
The New York Times reported that Burge created this on July 17 "based on the way the calendar emoji is shown on iPhones".[8] For the first World Emoji Day, Burge told The Independent "there were no formal plans put in place"[9] other than choosing the date.
Google changed the appearance of Unicode character U+1F4C5 📅 CALENDAR[10] to display July 17 on Android, Gmail and Hangouts products in 2016
Emojis have pretty much evolved into characters for a new millennial language. All iPads, iPhones and Android devices come equipped with an emoji keyboard; the Oxford English Dictionary chose the face-with-tears-of-joy emoji as it’s “word” of the year in 2015 and there’s even a World Emoji Day, every July 17 - a day that encourages you to use every emoji possible on your social media accounts.
Abdullah Rothman, an Abu Dhabi-based psychologist from the United States, believes that emojis really caught on out of a need to include emotions in SMS and text messages, which have become the norm in communication.
“People are recognising the need to be a bit deeper or have a more nuanced aspect to communication and involve emotions, so emojis are this iconic language that is able to do that,” says Rothman. “There is a need for us to reconnect with emotions, but because we are so detached and awkward, we do it in this almost reactionary and almost immature way by relying on emojis.”
Interestingly enough, emojis can limit misinterpretation in text messaging, says Rothman, because without them, a message might appear void of emotion.
Muhammad Muneeb Khan, a geologist from Pakistan who works in Abu Dhabi, relies on emojis to convey emotion toward his fiancée. 
“They have become even more expressive than words,” says the 31-year-old. “It becomes easy when chatting with my fiancée to send her a heart and she understands how I feel about her.”
We live in a day and age where emoji use has become “imperative” across all ages and backgrounds, says Khan. “They have become a standard part of communication, because naturally everyone would prefer to express themselves in better way, briefly, effectively and clearly. Emojis do all of that.”
The little icons are particularly useful in conveying sarcasm, says Sarah Casey from the United States . Casey, 33, is moving to Abu Dhabi this summer, and has been learning about the city through various Facebook groups, and using emojis left, right and centre.
“Sarcasm, something I'm fluent in, is hard to grasp without emojis,” she says. “Sometimes, emojis can sum up an emotion far better than words.” She maintains that emojis save time and effort: "Emojis are less time-consuming than typing, without losing the intent."
When it comes to saving time, Sheba Elamkootil Nair, from India, is a case in point. The 39-year-old online equity trader says she’s “really big on emojis”.
“They are such a great boon to modern-day conversation, and can convey what language cannot.” The way Nair sees it, emojis are a fitting visual language for today’s “visual age”, and they’re a quick way to get your point across when time is a luxury.
“Emojis are easier, shorter. Instead of typing out the whole gamut of words to convey emotions that a particular text might have me feeling, I can now just make do with a bunch of emojis. How cool is that?" says Nair.
Dr Sarah Rasmi, a Dubai-based psychologist from Canada and a social psychology professor at the United Arab Emirates University, says emojis have become mainstream, and “when something becomes so mainstream, people start to implement it in daily life because of conformity.
“Emojis are playful, colourful, vibrant and constantly changing,” she says. “They just lighten the mood. If you want to say something that’s a bit harsh, and you use an emoji, it can soften the blow, or if you’re saying something embarrassing, use the monkey or one of those that connote shyness.”
What emojis are able to do for people, says Rasmi, is help them to put themselves out there more than they normally would, especially if they find it difficult to express themselves.
“When you need it, there’s a perfect picture for it, or a perfect series of pictures, and it facilitates communication in a lot of ways,” she says.
Kat Alvez from the Philippines, who works in real estate in Abu Dhabi, agrees that communication is easier. She uses emojis to stress a point or express her feelings. She believes emojis can make one appear a certain way or convey a certain personality - the person using them appears friendly, competent, fun-loving, humorous, emotional even.
“I use a lot of emojis in all my chats, posts and everything else. It's the quickest way to express what exactly you're feeling,” she says.
Still, there are drawbacks to relying on the little communicative icons, cautions Rasmi. Face-to-face communication relies on both verbal and non-verbal cues, with everything from body language, posture and facial expression helping to convey meaning. “Now that we have a lot of emojis to play with,” says Rasmi, “we will begin lacking the skills and cues to interpret what a person means when they are speaking to you.”
Still, there’s no question that emojis can both save time and make one appear bolder than he or she really is, points out Rasmi. And they just make the user, and the receiver, feel good, as Krishna Subramanian, 34, a senior contracts manager for a cost management consultancy on the Fairmont hotel project in Abu Dhabi, put it.
The Indian is spending the summer alone while his wife visits her family in Muscat. “Though we video-call regularly,” says Subramanian, “her messages with lots of emojis make me feel refreshed.”
“With the variety of emojis available now, an imaginative and creative person can even chat using only emojis,” he says. “A message with well-placed emojis from your spouse or loved ones can make the message extra special.”

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